India-EFTA TEPA: Impact of Free Trade Agreements (FTA) | Astrum
May 2024 | Astrum Associates

A Renewed Chapter in Economic Cooperation A SILVER BULLET OR FOOL’S GOLD? With the centennial …

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Crisis Management Lessons from Covid-19
What has COVID 19 taught us? FIVE lessons in Crisis and Issues Management
April 2020 | Ashwani Singla

This article by Astrum highlights the importance of crisis planning & preparedness during the time of unforeseen situations like COVID-19. Visit the website to read in detail.

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expert speak essential toolkit a xennial approach
ExpertSpeak: Essential Toolkit for a modern day consumer behaviour professional: A Xennial Approach
April 2018 | Gaurav Mehta

Consumers are shape shifting rapidly and so is the marketing tooling infrastructure. How does a consumer behaviour professional adopt the latest and (possibly) greatest approaches and techniques to stay relevant for the consumer is the winning play.

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Trends that are shaping Public Relations
July 2017 | Ashwani Singla

In my recent travels to USA to attend the IABC World Congress, I had the …

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Communications leadership for reputation management
ExpertSpeak: Communication Leaders Become Trusted Advisors Lessons I have learnt
February 2017 | Rachana Panda

Today, Communications is evolving to be one of the most innovative leadership functions. Like reputation, communications leadership is nurtured over a long journey and requires organizational and personal patience. A sneak preview into the evolution of this journey of a senior communicator in instilling new skills.

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expert speak year pr reputation management
ExpertSpeak: 2017 – The year of PR and Reputation management!
January 2017 | Sujit M Patil, ABC

Effective PR and reputation management is key to any business strategy in the digital world. Check out the focus areas on PR Trends for 2017 shared by Sujit Patil.

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