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Are We Approaching PR Measurement the Right Way | Astrum
PR Measurements should be more business outcome driven: Experts&PR measurement, accountably and ROI are increasingly becoming more important in Public Relations. More and more clients are seriously viewing this, so that they get to know if
Read MoreCXOs expect economy to bounce back in under 12 months
While both industry and business have been impacted negatively and the country’s GDP projected to be under 2 per cent in the current fiscal, corporate honchos expect the economy to bounce back in under 12 months.
Read MoreBusiness and Economic Impact of Covid-19
INDIAN INDUSTRY LEADERS ARE DOWN BUT NOT OUTCXO survey affirms post Covid-19 India to emerge stronger in the mid-long term&Expect GDP to be under 2%; Economy to bounce back under 12 months 3 out of 5 confident
Read MoreInterview with Shefali Khanna on Her Experience in Reputation Management | Astrum
I practice two words, ‘Ownership & Accountability’: Shefali Khanna, Partner Digital Marketing and Business Growth, AstrumShefali Khanna is the Partner Digital Marketing and Business Growth of Astrum, India’s first specialist reputation management advisory that uses science
Read MorePowerful Influencers in Public Relation: Interview with Ashwani Singla | Astrum
How do you view the role of influencers, especially in a challenging field of Public Relations?Generating credible ‘influencer endorsements’ has been an integral part of professional public relations practice, which is why I would say to
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