Constellar
Insights and new thinking
Consumer Durables
Simple rules to develop a compelling proposition and how to win trust
January 2016 |
Ashwani Singla
Ashwani , in this article, brings a compelling array of reasons behind why reputation management shouldn’t just be limited to controlling negative media coverage and promoting the positive factors of a company, and should instead be treated comprehensively, in order to gain the most results.
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