Sharada Adhikari Sharma
Sharada is a member of the founding team at Astrum and has close to two decades of market research experience covering diverse aspects such as market segmentation, public opinion research and thought leadership strategy.
She has led strategic research engagements for domestic and multinational companies informing their business priorities, communication focus and shaping their CSR programmes. She has led the firm’s efforts to develop products and frameworks on Corporate Reputation and Crisis Preparedness. Sharada has been deeply involved in political polling and has rich experience in both national and regional level polling to develop election campaign strategy for clients. She is sharply focused on research-based consulting, combining both qualitative and quantitative research methodologies, to help clients find answers to their most searching questions.
With her initial stint as an educationist, she is a natural talent developer and mentors young minds into successful professionals. Sharada is an Economics Honours Graduate from Shri Ram College of Commerce and a Masters in Economics from Delhi School of Economics, Delhi University
Sharada has an online certification in Public Policy Analysis from London School of Economic and Political Science (LSE), UK, sharpening her understanding of analytical frameworks, quantitative techniques, and research methodologies to comprehend and interpret the policy process and factors that contribute to policy success and failure.
She has completed an intensive online course on Transformational Leadership from XLRI Jamshedpur, going through the journey of self-discovery, and studying the tools and frameworks to lead oneself, one’s teams, and the organization in an increasingly complex world, to deliver exceptional results.
This article talks about the impact of COVID-19 on CXO’s & the change in business strategies related to crisis preparedness by industry leaders. Visit Astrum website for more details.
This article by Astrum highlights the importance of crisis planning & preparedness during the time of unforeseen situations like COVID-19. Visit the website to read in detail.