Ashwani is the Founding Managing Partner of Astrum. He has converted his passion for generating proprietary insights to inform strategy and messaging as the bedrock of his work. Considered amongst the most influential voices in the industry, he is a sought-after trusted advisor and strategist by both the C-Suite and Political leaders.

Before founding Astrum, Ashwani was the Asia MD of PSB Research and the CEO Co-Promoter of Genesis Burson-Marsteller (Burson). He is the Founder and Executive Director of Impact Research & Measurement, India’s media intelligence & measurement leader. He serves on the global executive board of IPRN, the largest independent PR agency network as well as the advisory boards of several companies and Not-for-Profits.