We help governments engage constituencies in a planned and sustained manner
Today governments need to consistently and continually connect, communicate and engage with citizens to make them aware of the initiatives taken for their welfare and prosperity. Integrating economic and social development with good governance is the key to a government that is seen as “of the people, by the people, and for the people.”
Our specializations include:
a. Public approval tracking
We use sophisticated research tools and methodologies to ensure that you always have a finger on the pulse of your voter’s sentiment. We not only help you ascertain the effectiveness of your governance and development agenda, but also enhance the shape of the programme and policies based on voter feedback.
b. State/Scheme promotion
In this competitive world, we not only grapple for attention, but also for capital and resources. Good governance and infrastructure are fundamental to your acceptability among citizens, you also need to trumpet the good work being done by you. Our integrated and comprehensive public advocacy campaigns ensure that you reach out to the audience and get the best returns on your investments.
c. Public Service Campaigns
Whether it is about convincing people about the need for privatisation of power distribution, or to ‘Save the Girl Child’ or ‘Save the Tiger’, we join hands with you and your stakeholders to design outreach programmes that are inclusive, sensible and are targeted at the beneficiaries in the most effective manner. We span 60 cities and towns in India via our exclusive affiliate network to give you the best return on investment in your public advocacy campaigns.